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Groovy's employee honored by TOMS Shoes with 2014 international giving-trip

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  • Groovy's employee honored by TOMS Shoes with 2014 international giving-trip

    If you are unfamiliar with toms shoes' giving model, it's fairly simple – "One for One." For every pair of TOMS shoes sold, one pair is given to a person in need.
    TOMS Shoes recently announced they have given over 10 million shoes to children in need all over the world. People like Forney High School graduate Amanda Holy help make the One for One program a reality.
    Holy is an employee at Groovy's and a TOMS advocate. Holy works directly with TOMS at Groovy's in Rockwall, Texas, to ensure the TOMS mission and ideas are fulfilled and projected onto every person who buys a pair of TOMS Shoes. Each year, four TOMS advocates are selected from around the country to go on a giving trip to personally give One for One shoes to needy children in a foreign country.
    "Since we cant be in the stores every single day, we pick a person in every retailer that carries TOMS to be the representative on behalf of toms sale. So it's a great way for the person in the store to really speak on behalf of the movement and speak on it correctly," said TOMS Advocates representative Sydney Gilbert. "Its a really great way to have a storyteller in the store telling it correctly."

    On Tuesday morning, September 24, 2013, TOMS Shoes Advocates representatives Gilbert and Melody Changizi from Los Angeles, California, and TOMS Southwest Senior Sales Executive Brad Otts from Austin, Texas, traveled to Groovy's in Rockwall, Texas, to surprise Holy as one of the four TOMS Advocates to win a giving-trip. The giving-trip location is still unknown but Holy was told to have her passport ready.
    "One for one, you buy a shoe, a kid in need gets a shoe. But to be able to actually go and see it is going to be crazy. I can't even imagine, its going to be really cool," said Amanda Holy.
    "Amanda has done just the most incredible job telling the story and being the most consistent advocate since day one," said Gilbert. "Think about what its going to do when you come back from your giving-trip and your gonna say I actually gave shoes to children with TOMS."
    Otts, who has gone on a giving-trip to Argentina, said cheap toms shoes can often be a gateway to education for children. "A lot of times in developing countries, [children] have to have shoes to go to school. For a fourteen-year-old girl who has never gone to school, this could be her gateway to an education. That's mind boggling, we do not understand that in the states," said Otts.
    Between the Rockwall Groovy's location and their Forney location on East Broad Street, Groovy's has sold nearly 12,000 pairs of TOMS in the past four years. That's 12,000 pairs of shoes Amanda Holy will be representing on her giving trip in 2014.
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